CXP™ — Consumer Experience Platform

Engage. Reward.
Convert Every Customer.

An always-on CRM engagement platform that turns everyday customers into loyal brand advocates — available as a fully responsive Desktop WebApp, Mobile WebApp, PWA, or Native App. Drive repeat purchases, collect consumer insights, and reward participation at every touchpoint.

CXP™ — Live Dashboard
84%
Customer Retention
vs last quarter +22%
Top Brand Advocates This Month
🥇Thandi M.12,400 pts
🥈Carlos R.9,875 pts
🥉Aisha P.8,320 pts
48K
Members
3.2K
Rewards
96%
Verified
12+
Core Modules
All-in-one platform
100%
White Label
Your brand, always
4-in-1
Delivery Modes
Web · PWA · Native · Desktop
AI
Powered
Till slip verification
Real-time
Analytics
Consumer insights

One Platform. Every Customer Touchpoint.

Social Wiiv CXP™ is a fully customisable consumer engagement platform that transforms passive buyers into active brand advocates. Deploy as a Desktop WebApp, Mobile WebApp, PWA, or Native App — always white labelled under your brand.

Drive repeat purchases with interactive campaigns, reward every interaction, collect valuable consumer insights, and build lasting loyalty — all from a single platform your customers will love.

Fully customisable. Your brand, your domain, your identity. Zero Social Wiiv attribution visible to your consumers.

WebApp & PWA

Instant access from any browser — no app store required. Progressive Web App support delivers a native-like experience on any device with offline capability.

Native Mobile App

iOS and Android native apps with full push notification support, biometric login, and deep device integration for the ultimate consumer experience.

Desktop WebApp

Full-featured desktop experience for in-store kiosks, POS terminals, or home users — optimised for every screen size and resolution.

Always-On CRM

24/7 engagement platform with real-time CRM data, automated campaign triggers, and behavioural analytics driving personalised consumer journeys.

12 Powerful Modules. One Platform.

Every feature is included out of the box. No add-ons, no hidden costs — a complete consumer engagement platform ready to deploy under your brand.

White Label Solution

Deploy the entire platform under your brand — your logo, colours, custom domain, and identity throughout every interaction. Zero Social Wiiv attribution visible to consumers.

Custom Domain Brand Colours Custom Logo
Gamification

Engage consumers with points, leaderboards, levels, badges, and challenges. Make every purchase, check-in, and survey interaction rewarding and addictive.

Points Leaderboards Levels Badges
Recognition & Rewards

Celebrate consumer milestones with a fully stocked reward catalogue. Convert loyalty points into tangible prizes, vouchers, or exclusive brand experiences.

Reward Catalogue Vouchers Milestones
Communication

Reach your consumers across every channel — Email, SMS, WhatsApp, and Push Notifications. Targeted messaging based on behaviour, location, and preference.

Email SMS WhatsApp Push
Surveys & Polls

Collect real consumer insights with branded surveys and polls. Reward participation with points to boost completion rates and gather the feedback that drives better decisions.

NPS Surveys Product Polls Incentivised
Location Check-ins

Drive foot traffic with geo-fenced location check-ins. Consumers earn points for visiting stores, attending events, or participating in location-based campaigns.

Geo-fencing Store Check-ins Event Tracking
Track Purchases

Verify real-world purchases with our AI-powered till slip submission engine. Consumers photograph their receipt — our AI verifies the purchase and awards points automatically.

Till Slip Upload AI Verification Auto Points
Marketing Tools

Full-suite marketing automation — Email campaigns, SMS blasts, WhatsApp broadcasts, and push notification campaigns — all personalised, all measurable, all in one place.

Email Builder SMS Campaigns Automation
Custom Games

Create branded in-platform games — spin-the-wheel, scratch cards, memory games, and trivia challenges — that entertain consumers while reinforcing brand loyalty.

Spin & Win Scratch Cards Trivia
Social Media Integrations

Connect consumer accounts with Facebook, Instagram, X, and TikTok. Reward social sharing, brand mentions, and referrals — turning advocates into your most powerful marketing channel.

Facebook Instagram Referrals
Consumer Analytics

Deep behavioural analytics reveal who your best customers are, what drives their loyalty, and where to focus your next campaign — all from a unified real-time dashboard.

Behavioural Data Churn Prediction Cohort Analysis
API & CRM Integrations

Connect CXP™ to your existing CRM, e-commerce, and retail systems via our comprehensive REST API. Bi-directional data sync keeps every system up to date in real time.

REST API Webhooks CRM Sync

Make Every Interaction a Game Worth Playing.

Our gamification engine transforms routine consumer interactions — purchases, surveys, check-ins, referrals — into rewarding experiences that keep customers coming back. Points, levels, badges, and leaderboards create a habit loop that drives long-term loyalty.

  • Points system — earn points on every qualifying purchase and interaction
  • Consumer levels — Bronze, Silver, Gold, Platinum tiers with escalating benefits
  • Achievement badges — collectible badges that celebrate milestones and brand moments
  • Public leaderboards — create healthy competition among your most loyal advocates
  • Streak rewards — bonus points for consistent weekly or monthly engagement
  • Challenge missions — time-limited campaigns that drive specific consumer behaviours
My Loyalty Profile
Thandi Mokoena
Gold Member
Progress to Platinum12,400 / 15,000 pts
My Badges
🛍
🔥
🤝
📊
📍
This Month's Leaderboard
🥇Thandi M.
12,400
🥈Carlos R.
9,875
🥉Aisha P.
8,320

Turn Points into Moments They Remember.

A fully stocked, configurable reward catalogue lets your consumers redeem points for real value. From branded merchandise and vouchers to exclusive experiences — you decide what rewards matter to your customers.

  • Configurable reward catalogue — add vouchers, merchandise, or custom prizes
  • Instant digital rewards — voucher codes delivered via email, SMS, or WhatsApp
  • Physical fulfilment — integrated logistics for shipped merchandise rewards
  • Milestone triggers — automatic reward unlocks when consumers hit key thresholds
  • Expiry management — keep consumers engaged with time-limited point expiry rules
  • Partner integrations — connect with third-party reward networks and gift card APIs
84%
Retention Rate
vs 34% without rewards
62%
Higher Spend
vs non-programme members

Consumers enrolled in a points-and-rewards programme visit 3.4× more frequently and spend on average 62% more per visit than non-members.

AI-Verified Till Slip Submissions.

Our proprietary AI-powered till slip engine lets consumers submit proof of purchase in seconds — they simply photograph their receipt and our system automatically reads, verifies, and awards points. No manual checking, no delays.

AI reads every till slip — product verification, retailer detection, amount extraction, and fraud prevention all happen automatically in seconds.

How it works

1. Consumer photographs receipt Via the mobile app or web uploader Instant
2. AI reads and verifies Products, retailer, amount, date — all checked < 5s
3. Fraud detection runs Duplicate detection and anomaly checks Secure
4. Points awarded automatically Notification sent via push, SMS, or WhatsApp Auto
Sample Till Slip Submission
BRAND SUPERSTORE
Store #142 · 07 Mar 2026 · 14:32
+320
Points Earned

Supports all major South African retailers. Configurable product whitelist ensures only qualifying products earn points — protecting your programme ROI.

Play. Win. Come Back for More.

Branded in-platform games turn your loyalty programme into an entertainment destination. Create time-limited game campaigns that reward participation, drive daily logins, and keep your brand top of mind — no gaming development skills required.

Spin & Win

Daily or weekly branded spin wheel — consumers earn spins through purchases and interactions, winning points, vouchers, or prizes.

Scratch Cards

Digital scratch card experiences triggered by qualifying purchases — reveal prizes instantly and share results on social media for viral reach.

Trivia & Quizzes

Branded trivia challenges that educate consumers about your products while rewarding knowledge with bonus points and leaderboard positions.

Memory & Match

Product-branded memory games that build product familiarity while entertaining consumers — award points for speed and accuracy.

Reach Every Customer on Every Channel.

Our built-in multi-channel marketing suite lets you plan, execute, and measure campaigns across Email, SMS, WhatsApp, and Push Notifications — all from a single platform, personalised by consumer behaviour and loyalty tier.

Automated trigger campaigns fire at exactly the right moment — abandoned cart reminders, milestone congratulations, points expiry warnings, and personalised offers.

94%
WhatsApp Open Rate
28%
Email Open Rate

Channel capabilities

Email Campaigns Drag-and-drop builder, A/B testing, analytics Builder
SMS Broadcasts Personalised, bulk, and triggered SMS Live
WhatsApp Messaging Official WhatsApp Business API integration Active
Push Notifications Web push and native app notifications Active
Automation & Triggers Behaviour-based automated campaign journeys Included

Drive Foot Traffic with Every Visit.

Reward consumers for physically visiting your stores, attending brand events, or checking in at partner locations. Our geo-fencing engine verifies the consumer's location in real time and awards points automatically — incentivising foot traffic like never before.

  • Geo-fenced store check-ins — consumers earn points just for walking through the door
  • Multi-location support — manage hundreds of stores, branches, or event venues
  • Event activations — create point bonuses for brand events, launches, and activations
  • Dwell time rewards — bonus points for consumers who spend more time in-store
  • Frequency bonuses — streak rewards for consumers who visit regularly
  • NFC & QR check-in — instant check-in via NFC tap or QR code scan at any touchpoint
+38%
Foot Traffic
vs non-programme stores
NFC & QR Code Check-in

Place NFC tags or QR codes at store entrances, tills, or event registration points. Consumers tap or scan to check in instantly — no app navigation required.

Location verified — GPS and NFC/QR double-verification prevents fraud

Know Your Customers Better Than Ever.

Deep behavioural analytics reveal who your best customers are, what motivates them, and exactly where to invest your next campaign budget. Move from guesswork to certainty with real-time consumer intelligence.

All analytics are available in real-time from a single dashboard — from individual consumer profiles to aggregate campaign performance.

What you can measure

  • Consumer lifetime value and purchase frequency trends
  • Campaign engagement rates by channel, segment, and tier
  • Gamification activity — points earned, games played, badges unlocked
  • Location check-in patterns and foot traffic heatmaps
  • Till slip submission rates and qualifying product insights
  • Churn prediction and at-risk consumer identification
48K
Active Members
3.4×
Frequency

Engagement by channel

WhatsApp Campaigns94%
Push Notifications67%
SMS Campaigns42%
Email Campaigns28%

All analytics can be exported as PDF or CSV reports and integrated directly into your BI tools via the CXP™ API.

100% Your Brand. Seamlessly Connected.

Fully White Labelled

Your logo, brand colours, custom domain, and app store listings — all under your brand. Consumers will never see the Social Wiiv name anywhere in their experience.

Zero platform attribution to consumers

API-First Architecture

Connect CXP™ to your CRM, e-commerce platform, POS systems, and retail stack through our comprehensive REST API with webhook support.

REST API with webhook and bi-directional sync

Multi-Platform Delivery

Desktop WebApp, Mobile WebApp, Progressive Web App (PWA), and fully native iOS and Android apps — one platform, every delivery mode your consumers expect.

PWA + Native — no platform compromise

Supported integrations

Social MediaActive
WhatsApp Business APIActive
E-Commerce PlatformsActive
POS & PaymentsActive

Build a Consumer Base That
Keeps Coming Back.

See how Social Wiiv CXP™ can transform your consumer engagement — from first purchase to lifelong advocate. Book a personalised demo with our team today.